The Major Differences Between SEO & Local SEO

Categories
Digital Product, Events, Marketing, Uncategorized

When it comes to promoting nursing homes and other senior living facilities online, search engine optimization (SEO) is a crucial strategy to increase visibility and attract potential residents. However, local SEO is equally important as it helps businesses to appear in relevant local search results. In this article, we will explore the major differences between […]

What Is The Best Frequency for Sending Marketing Emails to Families?

Categories
Events, Marketing, Sales, SEO, Tips

As a nursing home, it is essential to stay in touch with families of your residents. One way to do this is through marketing emails. However, determining the best frequency for sending these emails can be a tricky task. Sending too many emails can lead to unsubscribes, while not sending enough can result in families […]

10 Digital Marketing Stats That Will Impact Your Nursing Home Business

Categories
SEO

Digital marketing has become a crucial tool for businesses across industries, including nursing homes. As more people search for senior living options online, it’s important for nursing homes to have a strong digital presence. Here are 10 digital marketing statistics that will impact your nursing home business, based on research from the Pew Research Center, […]