How Does Marketing Automation Help Lead Generation? As a nursing home, generating leads is essential to ensure that you maintain a healthy occupancy rate. One way to streamline your lead generation efforts is by using marketing automation. Marketing automation is the use of technology to automate repetitive marketing tasks, such as sending emails, tracking website […]
Paid Ads vs. SEO: Which is Better?
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Paid Ads vs. SEO: Which is Better? You are likely always looking for ways to attract more potential residents and their families. One effective way to do this is by investing in digital marketing. However, when it comes to digital marketing, many nursing homes and senior care facilities are unsure of which strategy to pursue: […]
How a Social Media Audit Can Help You
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How a Social Media Audit Can Help You It has become essential for businesses to maintain a strong online presence. This is particularly important for nursing homes and senior care facilities, which rely heavily on families and potential residents to choose their services. One way to ensure that your online appearance is appealing to these […]